Varsity Group
Varsity Group Asia is a Singapore-based fund management company investing in high-growth real estate sectors across the Asia-Pacific, including student accommodation, education, healthcare, and technology-driven spaces.
I led the brand redesign, creating a modern, confident identity that reflects Varsity’s forward-thinking approach. The new visual language combines clean typography, a sophisticated colour palette, and precise graphic elements to convey professionalism and clarity. This system was applied across digital and print collateral, investor communications, and presentations, positioning Varsity as a trusted, progressive leader in the region.
+ Merchandise
+ Print & digital collateral
+ Brand identity
+ Brand guide